
Orla Graham
Insights & Consulting Director – Client Strategy, CARMA
Orla is a strategic communications measurement and insights leader with two decades at the sharp end of global PR and comms evaluation. She specialises in building measurement programmes that make communications more effective, efficient and genuinely strategic. She has designed and led award winning work for major international organisations across a range of sectors. Orla advises senior clients on best practice and provides strategic advisory services, MEL coaching and capability building for communications teams. She is recognised as one of the leading professionals in communications measurement, a published author, and was named AMEC's Executive Professional of the Year in 2023.