Sabina Ellahi

Sabina Ellahi is the Global Head of Communications & PR at Charlotte Tilbury Beauty.

In her 13+ year career, she has worked at agencies with clients like Dr. Jart, diptyque Paris, NYX Cosmetics, essie, Maybelline and more, and in-house with globally-established brands such as LVMH (Make Up For Ever) and Shiseido, as well as with and emerging start-up beauty brands.

Aside from the excitement of working with some of the buzziest brands in the world on their product launches, events, influencer campaigns, talent reveals, events, and strategic initiatives, her true love has always been around the art of storytelling -- and working in beauty has allowed for a wealth of opportunities for her to tell a great story.